Ismail, F. , Sha’ari, N.A. , Mohd Zuhairi, A.I., Norshahidi, N.D. and Wan Husin, W.Z. 2025. Forecasting International Tourist Arrivals in Malaysia using Holt-Winters Model. Gading Journal for the Social Sciences (e-ISSN 2600-7568). 28, 2 (Aug. 2025), 69–79. DOI:https://doi.org/10.24191/gading.v28i2.589.